SMM Nov_Dec_2012 : Page 1

6 THINGS SALESPEOPLE WANT TO TELL THEIR MANAGER 8 STATISTICAL PROOF THAT MANAGERS MATTER 16 SALES AND MARKETING .COM NOV/DEC 2012 » $ 10 Are you The ever-shrinking sales page 24 -high tech presentation enough? product review Last-minute business gift ideas 34 marketing Why increased marketing– IT collaboration makes sense 30

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